The concept behind the
design of the Rickson Gracie Logo is the triangle. Imagine a three
dimensional triangle, or triangular pyramid, it can be rolled to
all directions and will always come to rest in a solid position.
This also represents the foundation of Jiu-Jitsu — to maintain
balance with perfect base.
With this as the basic
idea, Rickson Gracie, took the design a step further in order to
represent not only the basis of Jiu-Jitsu, but also our constant
journey in developing the body, mind and spirit. The shape of the
triangle helps to depict the balance and neverending movement between
them. The purpose of the logo is to serve as a reminder of this